November 26, 2025
Credit Card Scams during the Holidays!
The good news is, it doesn’t take big bucks to protect your salon against fraud. All it takes is some strategic, proactive planning to protect…
November 12, 2025
Signs Your Customers Are Just Not That Into Your Marketing – Part 3
A strategy without action is just an idea. Your merchants should now be able to identify what about their marketing efforts is not working and…
October 29, 2025
Signs Your Customers Are Just Not That Into Your Marketing – Part 2
Now that merchants have identified that their marketing efforts aren't working, they'll want to understand why. This post delves into the reasons customers may be…
October 15, 2025
Signs Your Customers Are Just Not That Into Your Marketing – Part 1
Customer experience drives loyalty. This means salons must engage with customers often and in meaningful ways. One way to accomplish this is through the use…
October 1, 2025
How to Handle Bad Reviews
The best defense is a good offense. Use these guidelines to develop an effective communication strategy so you know how to react to negative customer…
September 17, 2025
How Surveys Can Help Salons & Spas Thrive
Customer experience drives loyalty. This means salons must engage with customers often and in meaningful ways. One way to accomplish this is through the use…
September 3, 2025
Reasons Your Location Shouldn’t Matter
Most U.S. consumers are willing to travel up to 20 minutes for routine transactions, including salon and spa services, which means that a salon owners…
August 20, 2025
5 Questions to Ask About YOUR Competitive Edge
Competitive edge is a merchant's ability to outperform its competitors in meeting the needs of clients. In performing an analysis of its competitive advantage in…
August 6, 2025
Top 2025 Employee Productivity Tips
Employees are your merchants most valuable assets. Their enthusiasm and commitment to their work and place of employment can ensure or hinder business growth. Here's…
July 23, 2025
Make it MORE Personal in 2025
Finding the balance between technology and humanity. According to a study released by the Harvard Business Review, 80% of marketers have found that maintaining the…
