Our Mission

Our promise is to empower beauty business owners to maximize their revenue so they can focus on what they love – taking care of their guests. We promise to give beauty business owners the tools to help them REACH unbelievable goals and soar to new heights with an investment that pays for itself. REACH™ will automatically fill your appointment book, including slow times and last-minute cancellations, guaranteed.

Our Mission

Our promise is to empower beauty business owners to maximize their revenue so they can focus on what they love – taking care of their guests. We promise to give beauty business owners the tools to help them REACH unbelievable goals and soar to new heights with an investment that pays for itself. REACH™ will automatically fill your appointment book, including slow times and last-minute cancellations, guaranteed.

Our Leadership Team

Patrick Blickman

CEO

Patrick’s vision as CEO is rooted in his belief that the success of our partners and their customers in the Salon and Spa industry matters above all else. He is a seasoned leader with over 15 years’ experience in software sales, strategic partnership and operational leadership roles. Patrick holds an MBA in Business Administration with a concentration in Marketing and his passions include solving complex market challenges, building and scaling high growth businesses and creating world-class organizational culture. Patrick was responsible for the development of the Sales, Customer Success, and Integrated Partnership departments when Octopi was founded in the role of SVP. He leads with a collaborative, interdepartmental approach that leverages the strengths of the entire team, thereby removing barriers to scalability and growth. Patrick has a proven track record of building and leading highly successful teams in both startup and seasoned organizations.

Jeffrey B. Katz

CHAIRMAN

In 2001, Jeffrey co-founded Mercury Payment Systems (MPS) and aligned with Point of Sale (POS) Developers and Resellers to deliver payment processing merchants. In doing so, they changed the way the POS Industry generated revenue. Silver Lake Partners, the leading private investor in technology and technology-enabled industries, recognized the continued growth potential of these innovations and made a strategic investment, acquiring a 61% interest in 2010. In 2013 he was individually recognized by the RSPA, (the POS industry’s trade association), by being inducted into their Hall of Fame. That was a very proud achievement. In 2014, Mercury Payment Systems was sold to Vantiv, Inc. for $1.65 Billion.

Gerald Hatley

CFO

Joining Octopi executive team in early 2020, Gerald is an experienced Chief Financial Officer with a demonstrated history of working in the computer software and high-tech hardware industries. His seasoned skillset in Management, Software as a Service (SaaS), M&A, Acquisition Integration, Revenue Recognition, IPO and Risk Management brings tremendous opportunity to the rapidly growing team here at Octopi.

Scott Ziegler

Chief Product and Technology Officer

Joining Octopi in early 2021, Scott brings a depth of Product Management expertise and nearly 20 years of product development experience across a wide range of industries and companies at various stages of growth and maturity. Leveraging input from customers and analyzing market trends, Scott sets the strategic direction for Octopi's product portfolio. He is passionate about building products that creatively solve problems for users and drive clear ROI for Octopi's customers. Prior to joining Octopi Scott served as Chief Product Officer at Validity, a B2B SaaS startup in the data quality space, and drove a successful exit for Return Path, a B2B SaaS startup in email technology. Scott honed his product skills at IBM and Ricoh early in his career and studied Math and Computer Science at Muskingum University. Outside of work, Scott spends his free time enjoying the Colorado lifestyle with his family - hiking, fly fishing, and exploring mountains towns and Colorado craft breweries. Born and raised in Ohio, he still has a soft spot for Midwest hospitality and his hometown Cleveland sports teams.

David Wood

Head of Machine Learning / Artificial Intelligence

David leads the REACH ML/AI team here at Octopi. David has spent years leading data science teams building artificial intelligence driven products. He has worked in the marketing, genetics, insurance, defense, and oil/gas industries prior to joining the health and beauty sector. David is a generalist at heart. He has built production applications using machine learning, natural language processing, and deep learning. He excels in being able to understand the totality of complicated artificial intelligence systems. He has a skill in distilling vision, AI architecture, predictive modeling frameworks, and actionable insights from customer needs. He has published multiple papers on strawberry genomics and holds a master’s degree in genetics from the University of New Hampshire. David lives in Tampa, FL with his wife (Kaila), dog (Sassy), and two Kittens (Prince and Poppy). He and his wife spend their free time going for walks, swimming and playing with their animals.

Matthew Martinelli

Head of Marketing

Matt leads the strategic vision and performance of the REACH marketing team here at Octopi. With more than 14 years in both the B2B & B2C spaces, Matt has supported and lead Communications & Marketing teams for some of the biggest brands in the health and beauty-tech, fashion, and automotive industries. Matt’s diverse background has allowed him to develop a well-rounded knowledge set and provides relevant experience in executing integrated communications and marketing plans, strategic media recommendations, key market activations, brand awareness and visibility, social media, digital, and event content, and ongoing strategic partnership / influencer strategies. Matt previously worked at Millennium Software International for an 8+ years and has worked personally with thousands of beauty business owners during that time and since.

Headquarters in Scottsdale

REACH.AI is a conglomerate, with offices in Scottsdale, Atlanta, Denver, New Jersey, and India.

CONTACT US

REACH.AI is a conglomerate, with offices in Scottsdale, Atlanta, Denver, New Jersey, and India.

CONTACT US